Project: Earth Goddess Rising, women’s spiritual tours, travel and yoga retreats
Dates: Dec. 2014-Aug. 2015, Oct. 2015-Dec. 2016
Budget: Pro Bono
The Goal: To bring Earth Goddess Rising (EGR) events into the forefront of women’s solo and group travel, create brand awareness, assist in creating and promoting the experiential wellness retreats that EGR provides, grow following across social platforms. to convert followers to signups and travel bookings.
Scope of Project, Services Provided: Website design and development, logo design, global branding across all social media platforms, print and ad design, PR Outreach, Facebook advertising campaigns, event creation through Eventbrite, Newsletter campaigns through MailChimp, Instagram promotion and social media management (Instagram, Twitter, Pinterest), negotiations on collabs with Fabletics, outreach for sponsors and vendors.
Summary: Secured editorial in Shape Magazine (#4 top women’s wellness retreat), Editorial in Yoganonymous (Weekend Picks), Grew EGR Facebook following and engagement by 1,000%, successfully launched a women’s international travel company with a strong following.